The Bush-Cheney Strategy

From Josh Marshall at Talking Points Memo (note the ref to Karl Rove at the bottom):

Now the Bush-Cheney political campaign is telling all who will listen that they will spend the next month running a massive ad campaign (with a price tag of $30 million and no doubt supplemented by on-message talking points sent out to the all the foot soldiers) aimed at mocking John Kerry as a undistinguished and risible figure. According to the Times, this will culminate at the GOP convention where Kerry will be portrayed as "an object of humor and calculated derision."

(As a side note, this telegraphing of a looming attack is classic Rove -- a topic we'll return to.)