7.20.2006

WaPo: Who Exactly Are Bloggers?

Portrait of a Blogger (which doesn't exactly depict me):

More than half of bloggers are younger than 30, and a majority use their blogs as a mode of creative expression, the survey found. Money-making possibilities motivate only 15 percent of bloggers, and most blog on a variety of topics, with 11 percent focusing on politics.

They are also less likely to be white than the general Internet-using population, and more than half live in suburban areas, according to Pew.

"Bloggers in general don't intend to have a lot of impact," said Amanda Lenhart, who directed the survey. "The motivation comes from within; it tends to be very personal. They're not out to change the world."

But blogs are changing the way people, particularly young adults, communicate. About 60 percent of bloggers maintain their Web sites to keep in touch with friends and family, and half of them blog to network or meet new people, the survey said.
Well, the no profit motive part fits (cough). Oh yeah, and I'm white (actually, I'm sort of pale pink).

You can find the Pew Bloggers Report, upon which this article is based, here.